BIBA 2021 - Don't Look Back in Anger

Despite the technical difficulties at BIBA2021, there is no doubt a lot of excitement and joy at the news that the event WILL be returning to its spiritual home in Manchester for 2022 (3rd, 4th, 5th waves of Covid allowing of course…)

Undoubtedly, the biggest lure of the annual jaunt to Manchester is the chance to meet up with old friends and build new business relationships, walking the exhibition hall, visiting the stands or over a few drinks in the numerous bars and clubs and at some of the legendary insurer-hosted parties (the other IHP) . 

We’re sure that insurers, MGAs, brokers and all of us others in the insurance ecosystem will return in force, ready to shake off the shackles of a very difficult couple of years and enjoy being reunited with friends and colleagues in the bar at the Midland, it is after all, how we do business best!

As we look ahead to 2022, and the opportunity to support our clients’ communication strategies for next year’s conference, the team reflects on what they’re most looking forward to about #BIBA2022:

Alex

“There’s something about arriving outside Manchester Central on the first morning- the excitement and energy to get underway and knowing you’ll get to meet so many contacts old and new.

And of course, the social activity. There are a lot of great events but the Managing General Agents’ Association’s drinks on the roof terrace at the Great John Street Hotel and the Arc Legal drinks and dinner are stand outs for me. Always buzzing, always fun and filled with a great mix of people.”

Matt

“I’m looking forward to those impromptu meetings with market and journalist contacts and the chance to catch up on industry gossip.”

Ant

“Those ad hoc, unplanned and unstructured chats on people’s stands – usually near the end of the first day and often accompanied by a cold drink in a bottle – these little moments can really make all the difference”

Kirsty

"I'm going to miss the sense of camaraderie heading up to Manchester on the train with armfuls of plans and a Boots meal deal for the journey!

I love spending those two days going from interview to interview, helping my clients raise their profile and absorbing that BIBA buzz, before winding down with a glass of wine and a sense of satisfaction at being involved in this stand-out event”

When you’re ready to start thinking about #BIBA2022, get in touch and see how we can help!